The blog

Raising and backing primary rounds

Working notes from both sides of an angel round. What founders should fix before they ask, what angels check before they wire, and how the paperwork in between actually behaves.

A wash of deep blue light on a smooth surfaceFor founders

How to raise an angel round, start to close

The full sequence of an angel round: what to fix before you ask, how long the raise really takes, and what closes the round once the first checks land.

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More writing

10 articles
Soft blue waves rendered as smooth abstract bandsFor founders

SAFE or priced round: how to choose for an angel raise

The practical differences between a SAFE and a priced equity round for an angel raise, including when the paperwork cost of a priced round is worth paying.

A white building facade under an open blue skyFor founders

How to find angel investors who actually write checks

Where active angel investors really come from, how to tell an active angel from a listed one, and how to run outreach that converts into commitments.

A close view of a yellow and grey wall in flat daylightFor both sides

Angel check sizes, ownership math, and what a round really needs

How angel check sizes translate into ownership and dilution, how many angels a round needs, and the math founders and investors should run before committing.

Flowing blue and teal shapes folding over each otherFor both sides

Primary rounds and secondaries: what the difference means for your cap table

Primary rounds put money into the company; secondaries move existing shares between people. Here is how each one affects founders, angels, and the cap table.

Warm gold light spread across a smooth surfaceFor founders

Anatomy of the deal email angels actually open

A structure for the email that shares a round with angel investors: what belongs in the subject line, the first paragraph, and the terms block, and what to cut.

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The monthly investor update that keeps angels investing

What to put in a monthly investor update, why the bad months matter more than the good ones, and how updates turn a first check into a follow on.

Fine blue lines curving across a pale fieldFor both sides

Syndicates, networks, and solo angels: which raise fits you

How angel syndicates, curated angel networks, and solo angels differ in speed, fees, cap table impact, and what each one asks of a founder.

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What angels decide in the first ten minutes

Angel investors form most of their view early in a first meeting. Here is what they are actually assessing, and how founders can meet it without performing.

A soft field of blue and white light, gently out of focusFor angels

The diligence checklist angels run before they commit

A practical diligence checklist for angel investors: what to verify on the company, the team, the terms, and the cap table before wiring an early stage check.